DIY Magnum

The Magnum Pleasure Store is like a second home for all the chocolate lovers out there. Since a few months now, you can design your very own magnum in one of the Pleasure Stores in London, Paris, Amsterdam, Milan, New York or Shanghai. In the store you can buy a ‘naked’ magnum, which you then coat with your favorite chocolate (classic, infinite dark or white). When you’re done coating, you get to pick three out of 18 special toppings like nougat, goji berries and even rose petals or chili.